Linkages: We support value chain actors with “soft” market access interventions by identifying and accelerating breakthrough solutions, ideas and conversations through partners who facilite market linkages, linkages market information and financial services. Value Chain Actors are sensitized to comply with health safety and eco-standards in food production and supply chains. It is acknowledged that poor roads and lack of security, electricity, on and off-farm storage and other infrastructure services may hinder market access. These barriers fall outside the domain of the programme. However, such issues cascaded from the VCAs to the relevant authorities through the established Sector coordination structures and value chain platforms.
Efforts are geared towards strengthening value chain groups into bigger and viable entities like cooperatives, associations, companies etc. to achieve this objective, smaller entities are encouraged to merge into larger federations like Unions, cooperatives and private companies. These initiatives are pursued through the Value Chain Platforms (VCPs) at the county as well as the VCPs to be established at the regional and national levels. Existence of these VCPs is considered not only an important entry point for cost effective service delivery for improved productivity and delivery of quality products, but also provides a forum for lobbying and resolving conflicting interests of VCAs and hence Value Chain justice.